Rico's Rockin' Pop

Rico Cruse, CEO of Rico’s Rockin’ Pop began his entrepreneurial journey at the age of eight. Three years later, Rico’s Rockin’ Pop is the premier popcorn brand enjoyed by families all across America!

Rico produces his famed snack from his very own commercial kitchen that he has proudly named “The Rockstar Studio”. He loves to prepare Rockin’ Party Packages for special events to include President Joe Biden’s presidential campaign!

Rico’s first children’s book, “Rico Rocks at Problem Solving”, is the story of how his corn puff business began. It hit #1 on Amazon’s Best Seller list and is now available in English and Spanish. Rico’s book was also chosen for Nevada Reading Week to be read aloud at schools across the Las Vegas valley.

Rico is an entertainer at heart. He enjoys writing, dancing, singing, and much more. His mission is to bring joy wherever he goes. Rico hopes that his products encourage everyone to be themselves, live out loud, and Rock On!